D. WEB SITES AND ONLINE SOLUTIONS DIRECTED TO CHILDREN

D. WEB SITES AND ONLINE SOLUTIONS DIRECTED TO CHILDREN

1. COPPA pertains to web sites or online solutions being “directed to kids. ” Exactly exactly just What determines whether or perhaps not a site or online service is directed to kids?

The amended Rule sets https://besthookupwebsites.net/mature-dating-review/ down lots of facets for determining whether a web page or online service is directed to kids. These generally include subject material regarding the web site or solution, its visual content, making use of animated figures or child-oriented tasks and incentives, music or other sound content, chronilogical age of models, existence of youngster superstars or superstars whom attract kids, language or any other faculties associated with web site or online solution, or whether marketing marketing or showing up on the site or online solution is directed to young ones. The Rule also states that the Commission will think about competent and dependable evidence that is empirical market structure, in addition to proof in connection with intended market associated with web site or solution.